Coaching & Advisory

Spot opportunities, overcome challenges, and focus on what truly matters with a business coach at your side.

With real-world experience in running businesses and leading teams, our coaches offer the expertise and understanding you need to grow smarter and faster.

What is business coaching?

More than just guidance, working with an Icehouse Business Coach is a partnership. With their expertise and your drive, you'll tackle obstacles, seize opportunities, and elevate your business to new heights.

Matched with someone whose experience, attitude and approach suits you, together you'll dive deep into your unique challenges, and work towards a common goal.

Taranaki Story 266 Do Business Story Business meeting one on one

Business Planning

Identify desired outcomes and related business goals
Risk assessment and mitigation planning
Clarify the skills and capabilities that you will need to achieve the goals
Identify priorities and create an action plan for the business

Finance

Understand the financial drivers of your business
Implement key financial measures and reporting
Optimise cashflow and funding

Sales & Marketing

Identify your strengths and "secret sauce”
Deepen your understanding of your target customers’ needs
Create marketing and communications plans
Develop sales strategy, structure and process

Governance

Build sound decision-making processes
Put an advisory board in place
Chair advisory board

People & Structure

Organisation structure
Refine HR processes
Team performance and leadership development
Build the culture and resilience of your team

Technology

Digital capability review
Digital transformation ideation
Streamlined processes
Develop a digital strategy

Discovery & Needs Analysis

Talk with one of our team about your business and goals.

They will recommend one or more coaches that could help you based on location and topic expertise.

You can review their bio's and credentials, then a preliminary meeting is setup between you and the coach.

Intro & Agreement

You'll have a no-obligation meeting with your preferred coach to ensure their experience and approach suits you. If you'd like to look elsewhere, we'll repeat the process for you.

Once you've found someone you click with, a contract will be drawn up and signed before any costs are incurred by you.

Kick-off & Renewal

Your first engagement will be minimum 3 months of regular catch-ups with the coach focussed on the actions agreed in steps one and two.

Near the end of the engagement, we'll start discussions around whether a renewal is needed - this is often the case if there's still work to do, you enjoy the accountability and external perspective, or you've found additional things you'd like to focus on.

Josie Adlam

Wellington

I specialise in

Business Development
Business Strategy
Sales
Organisation Structure
People Development
HR & Recruitment
Marketing & Brand Strategy
Digital Marketing
Governance
Licensing and Franchising

Get in touch

About

I am passionate about helping businesses "get there faster" with their growth aspirations, and I really enjoy working both one-on-one with business owners and helping their teams with getting growth strategies identified and into action! I started working with high growth businesses after leaving my successful corporate career in both ICT and banking – yes, there is a logical link between the two! My electrical engineering background means I understand and really dig technology as an enabler for so many cool business ideas, but I also have strengths in supporting businesses with designing strategy, market development, sales, leadership and culture.

I have previously worked with

Brava Ltd
Magnetism Solutions
Armstrong Downes
Taylor Boutique
Keepup
Giltrap Group
Delta Insurance
Taylor Construction
Silvester Clark
Cuttriss Consultants

I have experience working in

New Zealand
Australia

Josie Adlam

Wellington

Specialises In

Business Development
Business Strategy
Sales
Organisation Structure
People Development
HR & Recruitment
Marketing & Brand Strategy
Digital Marketing
Governance
Licensing and Franchising

Get in touch

I can work in these locations

Wellington
Manawatu Whanganui
Auckland North
Auckland South
Auckland West
Waikato
Canterbury
Hawkes Bay
Otago
Marlborough
Nelson
Bay Of Plenty
Auckland Central
Gisborne
Northland
Southland
Taranaki
Tasman
West Coast

I have industry experience with

Fashion and Apparel

Professional Services

Retail trade

Food and Beverage services

Manufacturing

I can work with you

In person & online

I can make the most impact on businesses with annual revenue currently

$1,000,000 - $2,999,999
$3,000,000 - $4,999,999
$5,000,000 - $9,999,999
$10,000,000 +

Let's chat about working with
Josie Adlam

Explore Content from
Josie Adlam

“Having Andy working alongside us is perfect for us right now. He’s helping with the big picture stuff and the core alliance model which is a hybrid between franchising and licensing -it’s more like a partnership with other builders around the country.”

Sam Wilson

Modern Barn Living

"We probably booked in for an hour session, and he ended up giving us three and a half hours of his time. We nearly missed our flight afterwards, but we were almost in the mindset of, ‘the flight doesn't matter, we need this’."

Angus Syme

The Flatpack Company

"Even if I try to take a step back and look at things objectively, or look at things from a different perspective, it still wouldn't be some stuff that I'd pick up on… His knowledge and intellect on all things business – no matter what industry it is – he just seems to find gems that you can focus on."

John Roberts

Co-Owner of Oragene