Episode 92 of The Icehouse podcast, hosted by Bryar Stewart, is with Celia Crosbie, Founder and Managing Director of Scope Media NZ and Icehouse Leadership Development Programme Alumni. Scope Media helps people connect with their audiences through personal networking, strategic communications, content creation and highly targeted digital marketing so they can share their stories with the world.
In this conversation we unpack;
- Celia's career journey leading to Scope Media
- Her experience of Imposer Syndrome after having kids, finding her confidence and learning to be kinder to herself
- Highlights and challenges in her industry, overcoming misconceptions in PR and Digital
- Winning ‘Best Small to Medium PR Consultancy of the Year’ and the confidence that has given her and the team.
- The importance of storytelling, especially for Owners starting out on their digital journey
- Te Puni Kokiri’s scholarship opportunity
- Her positive experience on the Leadership Development Programme and how that led to a strong sense of purpose, vision and strategic direction for her business
- The future of Scope Media, growing the team and client profile and making a positive impact in the community through inspiring work
Have a listen and let us know what you think! Any questions? Contact us at grow@theicehouse.co.nz
Check out our Podcast Series which is also on Spotify.