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	<title>The ICEHOUSE &#187; Events</title>
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		<title>Pitching Competition with special guest Dr Rob Adams</title>
		<link>http://www.theicehouse.co.nz/pitching-competition-3july13/</link>
		<comments>http://www.theicehouse.co.nz/pitching-competition-3july13/#comments</comments>
		<pubDate>Mon, 10 Jun 2013 00:13:17 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Start-up Events]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[pitch competition]]></category>
		<category><![CDATA[Rob Adams]]></category>
		<category><![CDATA[startup pitching]]></category>

		<guid isPermaLink="false">http://www.theicehouse.co.nz/?p=13490</guid>
		<description><![CDATA[Come along and pitch your business (idea) for the chance to win...]]></description>
			<content:encoded><![CDATA[<p>Come along and pitch your business (idea) for the chance to win exclusive time with US-based entrepreneur, investors, author and start-up advisor Dr Rob Adams.</p>
<p>We&#8217;re excited to welcome Dr Rob Adams back to New Zealand. To celebrate the occasion we are having a 60-second elevator pitch competition here at The ICEHOUSE.</p>
<p><span id="more-13490"></span><br />
<strong>Date</strong>: Wednesday, 3 July 2013.</p>
<p><strong>Time</strong>: 5:00 PM to 6.30 PM.</p>
<p><strong>Location</strong>: The ICEHOUSE, Level 2 The Textile Centre, 117 -125 St Georges Bay Road, Parnell.</p>
<p><strong>Register:</strong> Click the &#8216;Register&#8217; button at the bottom of the page to apply for a spot at the pitching competition or to attend as a guest.</p>
<p>&nbsp;</p>
<p>The pitching competition will follow our monthly First Wednesday Seminar. <strong><a href="http://www.theicehouse.co.nz/first-wednesday/" target="_blank">Click here</a></strong> to find out more and register for the Seminar.</p>
<p>Pitching your idea in a precise and engaging way is one of the most important skills for entrepreneurs. You won&#8217;t win any customers unless you can communicate to them what you&#8217;re doing and why it matters to them and you won&#8217;t be able to get any investors on board unless you can engage and excite them &#8211; FAST.</p>
<p>So how to you make sure you&#8217;re pitch rocks? You practice, practice, practice. Until you can do it in your sleep. And no, we don&#8217;t mean practice in front of the mirror or your friends and family. Find a real, objective, audience that will give you real and honest feedback!</p>
<p><a href="http://www.theicehouse.co.nz/wp-content/uploads/2013/06/fast-pitch.jpg"><img class="aligncenter size-full wp-image-13493" title="fast pitch" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/06/fast-pitch.jpg" alt="" width="300" height="135" /></a></p>
<p>This is an amazing opportunity to practice your pitch and get feedback from an international start-up guru like Rob Adams, as well as some NZ experts. You will have 60 seconds to sell your idea.</p>
<p>Not to mention that this is a great opportunity to get some exposure for your start-up and network with like-minded entrepreneurs.</p>
<p>Really, you&#8217;ve got nothing to loose. So if you&#8217;re working on a start-up or have a great business idea apply now for a spot. <span style="text-align: center;"> If you would like to attend as a guest to watch the pitches please also register by clicking the link below. </span></p>
<p>The winner of the pitching competition will have the opportunity to spend an exclusive hour with Rob Adams to get his input and advice to take your start-up (idea) to the next level.</p>
<p>&nbsp;</p>
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		<title>Seminar: Securing Start-up Funding</title>
		<link>http://www.theicehouse.co.nz/seminar-securing-start-up-funding/</link>
		<comments>http://www.theicehouse.co.nz/seminar-securing-start-up-funding/#comments</comments>
		<pubDate>Tue, 28 May 2013 00:09:13 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Angels]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Start-Up]]></category>
		<category><![CDATA[Start-up Events]]></category>
		<category><![CDATA[angel funding]]></category>
		<category><![CDATA[capital raising]]></category>
		<category><![CDATA[Dave /Berkus]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[start-up funding]]></category>

		<guid isPermaLink="false">http://www.theicehouse.co.nz/?p=13160</guid>
		<description><![CDATA[Opportunities and Challenges for NZ Start-ups In mid June 2013 US angel...]]></description>
			<content:encoded><![CDATA[<h2 style="text-align: center;">Opportunities and Challenges for</h2>
<h2 style="text-align: center;">NZ Start-ups</h2>
<p>In mid June 2013 US angel investor and early stage venture capitalist Dave Berkus will be visiting New Zealand to interact with the NZ investment and entrepreneurial community.</p>
<p>The ICEHOUSE is organising an exclusive event to facilitate discussion and knowledge transfer between Dave Berkus, NZ investors and NZ entrepreneurs.</p>
<p>Aimed at start-ups embarking on the capital raising journey, this half day event will give entrepreneurs the opportunity to learn from Dave Berkus and leading people from within the NZ funding ecosystem.</p>
<p><strong>Date:</strong> Wednesday 19 June 2013<br />
<strong>Time:</strong> 9AM – 12.30PM<br />
<strong>Where: </strong>Auckland (location TBC)</p>
<p>&nbsp;</p>
<h2>Want to attend?</h2>
<p>This exclusive event is FREE for start-up entrepreneurs but places are very limited and will be allocated to those start-ups believed to benefit most from the opportunity.</p>
<p>If you would like to attend <span style="color: #0000ff;"><strong><a href="http://bit.ly/11d14Dr" target="_blank"><span style="color: #0000ff;">please register your interest here</span></a></strong></span>.</p>
<p>We will let you know by 12 June if you have a place at the event.</p>
<p>&nbsp;</p>
<h2>Agenda:</h2>
<ol>
<li><strong>The Capital Food Chain: </strong>How it all works with Dave Berkus and Robbie Paul
<ul>
<li>Dave Berkus and Robbie Paul (Funding Manager at The ICEHOUSE) will discuss the various sources and purposes of capital for start-ups</li>
</ul>
</li>
<li><strong>The Ecosystem: </strong>An insider’s look at who is who in NZ
<ul>
<li>A discussion of the players in the New Zealand market including seed funds, angel networks, and VCs</li>
</ul>
</li>
<li><strong>Dave Berkus: </strong>Learnings from over 20 years of investing in early stage companies
<ul>
<li>Dave Berkus will share his experiences as an entrepreneur for over fifty years and active investor or board member in a total of over ninety early stage companies since 1993.</li>
</ul>
</li>
<li><strong>Panel Discussion: </strong>Capital raising &#8211; Opportunities and Challenges for NZ Start-up Entrepreneurs
<ul>
<li>A panel discussion with Dave Berkus and key people from the NZ eco-system to discuss key challenges and opportunities for start-ups who are aiming raise capital.</li>
</ul>
</li>
</ol>
<p>&nbsp;</p>
<p>This exclusive event is FREE for start-up entrepreneurs but places are very limited and will be allocated to those start-ups believed to benefit most from the opportunity. Start-up entrepreneurs who want to attend can <span style="color: #0000ff;"><strong><a href="http://bit.ly/11d14Dr" target="_blank"><span style="color: #0000ff;">apply for a place here</span></a></strong></span>.</p>
<p>&nbsp;</p>
<p>{<a href="http://www.flickr.com/photos/howardlake/" target="_blank">image credit</a>}</p>
]]></content:encoded>
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		<title>Global Women #dawntalks</title>
		<link>http://www.theicehouse.co.nz/global-women-dawntalks/</link>
		<comments>http://www.theicehouse.co.nz/global-women-dawntalks/#comments</comments>
		<pubDate>Thu, 16 May 2013 04:49:56 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Blog Post]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[China]]></category>
		<category><![CDATA[dawntalks]]></category>
		<category><![CDATA[Global Women]]></category>

		<guid isPermaLink="false">http://www.theicehouse.co.nz/?p=13109</guid>
		<description><![CDATA[The Big Game: How freely is New Zealand business leveraging its Number One...]]></description>
			<content:encoded><![CDATA[<p>The Big Game: How freely is New Zealand business leveraging its Number One export partner, China? Fran O&#8217;Sullivan, Cathy Quinn and Mavis Mullins share their provocative insights from the recent Prime Minister&#8217;s mission to China.</p>
<p>Date: Wednesday 29 May 2013</p>
<p>Time: 7.30 -9.00am</p>
<p>Venue: The Northern Club, 19 Princes Street, Auckland CBD</p>
<p>Cost: $ 65-00 +GST</p>
<p><a href="http://www.globalwomen.org.nz/shop/Events/Global+Women+%23dawntalks.html">Click here to register</a></p>
]]></content:encoded>
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		<title>Workshops with US-based new venture creation expert Dr Rob Adams</title>
		<link>http://www.theicehouse.co.nz/rob-adams-2013/</link>
		<comments>http://www.theicehouse.co.nz/rob-adams-2013/#comments</comments>
		<pubDate>Mon, 06 May 2013 10:05:40 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Start-Up]]></category>
		<category><![CDATA[Start-up Events]]></category>
		<category><![CDATA[The ICEHOUSE]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.theicehouse.co.nz/?p=12846</guid>
		<description><![CDATA[The statistics today around product failure are disturbing! Only 35% of new...]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">The statistics today around product failure are disturbing! Only 35% of new products launched by established companies succeed in the market; moving to the start-up world this figure drops to 10%. With his international background, experience and expertise in the field of new venture creation and market validation Rob Adams is ideally positioned to help New Zealanders bring new product to market successfully.</p>
<p>We are looking forward to having Rob with us for two weeks from 1<sup>st</sup> – 12<sup>th</sup> July.  At the core of his visit is a series of workshops in Auckland, Tauranga and Hawkes Bay.</p>
<p>&nbsp;</p>
<h3>New Venture Creation &#8211; Turning Ideas into Revenue</h3>
<p>&nbsp;</p>
<p>Whether you have a business idea, are in a start-up or work in an established business, getting new products to market is challenging. This full day workshop is aimed at equipping attendees with a core set of skills needed to take new ventures and products to market.</p>
<p><strong>What will you learn?</strong></p>
<ul>
<li>The four stages of taking new products to market:
<ul>
<li>Market validation</li>
<li>Business models</li>
<li>Financials</li>
<li>Communications</li>
</ul>
</li>
<li>How to improve the success rate of new products</li>
</ul>
<p>&nbsp;</p>
<p><strong>Who should attend?</strong></p>
<p>Entrepreneurs, product development managers, innovators, intra-preneurs, investors, and other business people in start-up AND established businesses who are looking at bringing new products/services to market</p>
<p><strong>Cost: </strong>$ 199 + GST (morning tea, lunch and afternoon tea will be provided and all attendees will get a copy or Rob&#8217;s book &#8220;If you build it will they come&#8221;)</p>
<p><strong>When &amp; Where:</strong></p>
<p>Click the images below to find out more and register.</p>
<p style="text-align: left;"><a style="text-align: center;" href="http://www.theicehouse.co.nz/rob-adams-auckland-2july/" target="_blank"><img class="wp-image-12851 alignnone" title="NVC Auckland" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NVC-Auckland-300x178.png" alt="" width="178" height="106" /></a><a href="http://www.theicehouse.co.nz/rob-adams-hawkes-bay-11july/" target="_blank"><img class="wp-image-12854" title="NVC Hawkes Bay" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NVC-Hawkes-Bay1-300x178.png" alt="" width="180" height="107" /></a><a href="http://www.theicehouse.co.nz/rob-adams-tauranga-9-july/" target="_blank"><img class="wp-image-12853" title="NVC Tauranga" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NVC-Tauranga-300x178.png" alt="" width="187" height="112" /></a></p>
<div>
<p>&nbsp;</p>
<h3 style="text-align: left;">Executive Market Validation Workshop</h3>
<p style="text-align: left;">Market Validation is a proven methodology to reduce the risk of product failure by proving the existence of a market opportunity before investing significant amounts of time and money. This <span style="text-decoration: underline;">exclusive</span> full day workshop is a unique opportunity to learn from THE expert in the field of market validation. We&#8217;re keeping this workshop very small to enable all attendees to interact directly with Rob and have the opportunity to get his advice for their specific project and product development plans.</p>
<h3>Who should attend?</h3>
<ul>
<li>Product Development Managers</li>
<li>Entrepreneurs</li>
<li>CEO’s/CMO’s</li>
<li>Angel Investors</li>
</ul>
<p style="text-align: left;"><strong>Cost:</strong> $999 + GST (morning tea, lunch and afternoon tea will be provided and all attendees will get a copy or Rob&#8217;s book &#8220;If you build it will they come&#8221;)</p>
<p style="text-align: left;"><strong>When &amp; Where: </strong>Auckland, 5 July, 8.30am &#8211; 5.00pm</p>
<p style="text-align: left;">Click the image below to find out more and register.</p>
<p style="text-align: center;"><a href="http://www.theicehouse.co.nz/rob-adams-mv-2013/" target="_blank"><img class="wp-image-12848" title="Ex Mv website image" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/04/Ex-Mv-website-image.png" alt="" width="352" height="154" /></a></p>
<p>&nbsp;</p>
<h3 style="text-align: left;">About Dr Rob Adams</h3>
<p><a href="http://www.theicehouse.co.nz/wp-content/uploads/2012/06/rob-adams.png"><img class="alignright  wp-image-9387" title="rob adams" src="http://www.theicehouse.co.nz/wp-content/uploads/2012/06/rob-adams-300x225.png" alt="" width="210" height="158" /></a>Dr. Rob Adams is a Texas-based investor, author, consultant, and former technology executive.  He is an experienced speaker and lecture as well as an active angel investor and board member for several start-ups, and is affiliated with numerous venture funds, several of which he started. Throughout his venture and operating careers he has been a founder, founding investor or involved with the public offering, merger or acquisition of more than 40 companies, representing the launching of more than 100 products, and transactions totalling more than one billion dollars.</p>
<p><a href="http://drrobadams.com/">More&#8230; </a></p>
<p>&nbsp;</p>
<h3><strong>A special thanks to the sponsors who are making Rob&#8217;s visit possible.</strong></h3>
<p>&nbsp;</p>
<h4>Overall Sponsors:</h4>
<p style="text-align: left;"><a href="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZTE.png"><br />
</a><a href="http://myob.co.nz/" target="_blank"><img class="wp-image-13004" title="MYOB" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/MYOB-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzte.govt.nz/" target="_blank"><img class="wp-image-13005" title="NZTE" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZTE-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzvif.co.nz/" target="_blank"><img class="wp-image-13006" title="NZVIF" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZVIF-300x119.png" alt="" width="182" height="71" /></a></p>
<h4>Workshop Sponsors:</h4>
<p><a href="http://www.ajpark.com/" target="_blank"><img title="AJ Park" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/AJ-Park-300x119.png" alt="" width="147" height="58" /></a><a href="http://businesscentral.org.nz/" target="_blank"><img title="BusinessCentral" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/BusinessCentral-300x119.png" alt="" width="147" height="58" /></a><a href="http://www.exportnz.org.nz/home" target="_blank"><img title="ExportNZ" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/ExportNZ-300x119.png" alt="" width="147" height="58" /></a><a href="http://www.priorityone.co.nz/" target="_blank"><img title="PriorityOne" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/PriorityOne-300x119.png" alt="" width="147" height="58" /></a><a href="http://www.business.auckland.ac.nz/uoa/" target="_blank"><img title="Business School" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/Business-School.png" alt="" width="147" height="58" /></a></p>
<h4>In Kind Sponsors:</h4>
<p style="text-align: left;"><a href="http://www.millenniumhotels.co.nz/" target="_blank"><img class="wp-image-13003 alignleft" title="Millenium" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/Millenium-300x119.png" alt="" width="147" height="58" /></a></p>
<p>&nbsp;</p>
</div>
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		<title>Hatchery Entree Workshop for Start-up Entrepreneurs &#8211; 20 June</title>
		<link>http://www.theicehouse.co.nz/hatchery-entree-workshop/</link>
		<comments>http://www.theicehouse.co.nz/hatchery-entree-workshop/#comments</comments>
		<pubDate>Thu, 02 May 2013 21:00:10 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Start-Up]]></category>
		<category><![CDATA[Start-up Events]]></category>
		<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.theicehouse.co.nz/?p=10624</guid>
		<description><![CDATA[The Hatchery Entree Workshop at The ICEHOUSE is an opportunity for ambitious...]]></description>
			<content:encoded><![CDATA[<p><em>The Hatchery Entree Workshop at The ICEHOUSE is an opportunity for ambitious entrepreneurs to learn more about the ICEHOUSE Hatchery Programme and </em><em>the fundamentals of start-up success</em><em>. </em></p>
<address><strong>Date</strong>: 20 June 2013</address>
<address><strong>Time</strong>: 3:00 PM &#8211; 5.30 PM</address>
<div>
<address><strong>Location</strong>: <a href="http://theicehouse.co.nz">The ICEHOUSE</a></address>
<address><strong>Address</strong>: <span>Level 2 The Textile Center, 117 St Georges Bay Road</span>, <span>Parnell</span>, <span>Auckland</span></address>
<address><strong>Price:</strong> <span>$0.00</span></address>
<address> </address>
</div>
<p><strong>What is the ICEHOUSE Hatchery Programme?</strong></p>
<p>The ICEHOUSE Hatchery programme is designed to help start-ups understand whether their business idea is viable. It&#8217;s suited for those who have a great idea, but aren&#8217;t sure what to do first, without having to spend a fortune building a product or service.</p>
<p>Find out more about the <a href="http://www.theicehouse.co.nz/startup/hatchery/" target="_blank">ICEHOUSE Hatchery Programme here</a>.</p>
<p>&nbsp;</p>
<p><strong>Who should attend the workshop?</strong></p>
<p>The Entree Workshop is aimed at people that are at the beginning of their start-up journey, that have a great idea and want to put a framework in place to figure out the next steps.</p>
<p>If you do not have an start-up or idea yet but would like to learn more about The ICEHOUSE we recommend you attend our next <a href="http://www.theicehouse.co.nz/first-wednesday" target="_blank">First Wednesday event</a>.</p>
<p>&nbsp;</p>
<p><strong>What does the workshop cover?</strong></p>
<p>During the workshop the facilitators will give attendees an introduction to the three key part of the ICEHOUSE Hatchery Programme:</p>
<ol>
<li>The Leadership module – where entrepreneurs explore their own capabilities and motivations</li>
<li>The Market module – where the target customer segments and pain points are articulated</li>
<li>The Commercial Module – where a market map is developed and business formula is identified</li>
</ol>
<p>Together with the experienced facilitators attendees will work through some examples and discuss their business proposition in relations to the ICEHOUSE Hatchery framework.</p>
<p>&nbsp;</p>
<p><strong><span style="font-size: 1.17em;">Who is running the workshop?</span></strong></p>
<p>The day will be facilitated by two of our experienced Executives in Residence (EiRs) from The ICEHOUSE. Nick Egerton, the ICEHOUSE incubation manager and the incubation team are all experienced mentors that have been and are working with start-ups at The ICEHOUSE  to help them grow from ideas through to successful businesses.<br />
The Workshop is FREE but places are limited. Please register below to reserve your place.</p>
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		<title>First Wednesday &#8211; 3 July</title>
		<link>http://www.theicehouse.co.nz/first-wednesday/</link>
		<comments>http://www.theicehouse.co.nz/first-wednesday/#comments</comments>
		<pubDate>Tue, 30 Apr 2013 22:47:40 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Blog Post]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Start-Up]]></category>
		<category><![CDATA[Start-up Events]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://theicehouse.beingbui.lt/?p=8308</guid>
		<description><![CDATA[On the First Wednesday of every month, The ICEHOUSE opens up to...]]></description>
			<content:encoded><![CDATA[<p><em>On the First Wednesday of every month, The ICEHOUSE opens up to ambitious entrepreneurs who are hungry to understand the steps to start-up business success.</em></p>
<p><strong>Date</strong>: Wednesday, 3 July 2013.<br />
<strong>Time</strong>: 3:00 PM to 6.00 PM.<br />
<strong>Location</strong>: The ICEHOUSE, Level 2 The Textile Centre, 117 -125 St Georges Bay Road, Parnell.</p>
<p><span id="more-8308"></span></p>
<p>The First Wednesday Seminar is an opportunity to spend an afternoon with the experts at The ICEHOUSE Business Growth Center, recognised by Forbes.com as one of the world’s Top 10 Technology Incubators.</p>
<p>Access our knowledge, tools and contacts to discover how to turn your idea into a business success.</p>
<p>This will be a special edition of the First Wednesday Seminar with special guest <strong>Dr Rob Adams</strong> and a <a href="http://www.theicehouse.co.nz/pitching-competition-3july13/" target="_blank"><strong>pitching competition</strong></a> following the seminar. If you would like to find out more about the pitching competition and apply for a spot to pitch you business/idea please <a href="http://www.theicehouse.co.nz/pitching-competition-3july13/" target="_blank"><strong>click here. </strong></a></p>
<p><strong>3 – 5pm:</strong>  Attend a seminar to learn about the Five Rules for Successful Start-Ups. These key lessons from 10 years of working alongside entrepreneurs will be presented by Ken Erskine, Director of Start Ups at The ICEHOUSE.</p>
<p><strong>5 – 6.30pm:</strong> Stay to network and watch the pitching competition. Meet the ICEHOUSE team and talk over a beer or a wine with current and past ICEHOUSE residents and other members of the ICEHOUSE network and meet like-minded entrepreneurs. If you would like to participate in the pitching competition for a chance to win exclusive time with Dr Rob Adams please <a href="http://www.theicehouse.co.nz/pitching-competition-3july13/" target="_blank"><strong>apply here. </strong></a></p>
<p>&nbsp;</p>
<p>The event is free, but places are limited so make sure you register early.</p>
<p>Register below to reserve your place.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.theicehouse.co.nz/first-wednesday/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>WORKSHOP WITH DR ROB ADAMS: NEW VENTURE CREATION &#8211; Hawkes Bay 11 July</title>
		<link>http://www.theicehouse.co.nz/rob-adams-hawkes-bay-11july/</link>
		<comments>http://www.theicehouse.co.nz/rob-adams-hawkes-bay-11july/#comments</comments>
		<pubDate>Sat, 06 Apr 2013 03:56:31 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Owner-Managed]]></category>
		<category><![CDATA[Start-Up]]></category>
		<category><![CDATA[Start-up Events]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[Hawkes Bay]]></category>
		<category><![CDATA[ICEHOUSE]]></category>
		<category><![CDATA[Rob Adams]]></category>

		<guid isPermaLink="false">http://www.theicehouse.co.nz/?p=12685</guid>
		<description><![CDATA[&#160; Turning business ideas and opportunities into revenue. &#160; Whether you have...]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<h3 style="text-align: center;">Turning business ideas and opportunities into revenue.</h3>
<p>&nbsp;</p>
<p>Whether you have a business idea, are in a start-up or work in an established business, getting new products to market is challenging. The statistics today around product failure are disturbing! Only 35% of new products launched by established companies succeed in the market; moving to the start-up world this figure drops to 10%.</p>
<p>Dr Rob Adams, internationally renowned entrepreneur, investor, author and business advisor has identified four key stages to turning ideas and opportunities into successful products. This full-day workshop with Rob Adams will cover each of these four stages to give attendees an in-depth overview of what is required to turn ideas into revenue.</p>
<p><span style="color: #000000;"><strong>When:</strong></span> Thursday, 11 July, 8:30am &#8211; 5:00pm</p>
<p><span style="color: #000000;"><strong>Where:</strong></span> Hawkes Bay Opera House, 101 Hastings St S  Hastings, 4156</p>
<p><span style="color: #000000;"><strong>Cost:</strong></span> $199+GST</p>
<p><span style="color: #000000;"><strong>Buy Tickets:</strong></span> To buy your ticket please click the &#8216;register&#8217; button below.</p>
<div class="register-event"><a id="register_colorbox" class="register_colorbox cboxElement" href="http://apphost.beingbui.lt/icehouse/form/Rob-hawkes-bay-2013" onClick="_gaq.push(['_trackEvent', 'Rob Adams', 'Event', 'Hawkes Bay',, false]);">Register</a></div>
<p>Refreshments and Lunch will be provided.</p>
<p>Rob Adams will also deliver this workshop in Auckland and Tauranga.</p>
<p><a href="http://www.theicehouse.co.nz/rob-adams-auckland-2july/" target="_blank"><img class="wp-image-12851 alignnone" title="NVC Auckland" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NVC-Auckland-300x178.png" alt="" width="210" height="125" /></a><a href="http://www.theicehouse.co.nz/rob-adams-tauranga-9-july/" target="_blank"><img class="alignleft  wp-image-12853" title="NVC Tauranga" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NVC-Tauranga-300x178.png" alt="" width="210" height="125" /></a></p>
<p><span style="font-size: 1.17em;"> </span></p>
<h3><span style="color: #000000;">What will be covered?</span></h3>
<p>The full-day workshop will cover each of the four stages of new venture creation.</p>
<p><a href="http://www.theicehouse.co.nz/wp-content/uploads/2012/10/Rob-Workshop-4-stages1.png"><img title="Rob Workshop 4 stages" src="http://www.theicehouse.co.nz/wp-content/uploads/2012/10/Rob-Workshop-4-stages1.png" alt="" width="558" height="75" /></a></p>
<ol>
<li><strong>Market Validation</strong> – Ensuring organisations mitigate risk by talking with potential customers before investing large amounts of time and money into an opportunity.</li>
<li><strong>Business Models</strong> – An overview of the basic types of business models and how to select  the right model for a particular type of venture</li>
<li><strong>Financials </strong>– An overview of the basic financial statements and reporting process. Additional content on the capital raising process</li>
<li><strong>Communications</strong> – Writing the business plan or business case and developing the pitch. How to draw together the above elements and articulate them clearly to an audience.</li>
</ol>
<p>An experienced lecturer and speaker, Rob will use multiple examples to help demonstrate key concepts. All attendees will receive a free copy of Rob’s book <em>If you build it will they come: Three steps to test and validate any market opportunity</em> (Wiley, 2010).</p>
<p>&nbsp;</p>
<h3><span style="color: #000000;">Who should attend?</span></h3>
<p>This workshop is aimed at people who want to bring new products to market, be it in a start-up or an established business. The day will be extremely valuable to everyone who wants to learn about new venture creation to improve the odds of success for their new products. This includes:</p>
<ul>
<li>Entrepreneurs (in start-ups and established businesses)</li>
<li>Innovators</li>
<li>Intra-preneurs</li>
<li>Investors</li>
<li>CEOs/CMOs</li>
<li>Consultants</li>
<li>Product Development teams</li>
<li>R &amp; D managers</li>
</ul>
<div></div>
<div></div>
<h3><span style="color: #000000;"><strong>Facilitator:</strong></span></h3>
<h2><a href="http://www.theicehouse.co.nz/wp-content/uploads/2012/06/rob-adams-head-shot-in-jacket1.jpg"><img class="alignright" title="rob adams 663.5955/headshots" src="http://www.theicehouse.co.nz/wp-content/uploads/2012/06/rob-adams-head-shot-in-jacket1-200x300.jpg" alt="" width="160" height="240" /></a></h2>
<p>Dr. Rob Adams is a Texas-based investor, author, consultant, and former technology executive.  He is an experienced speaker and lecture as well as an active angel investor and board member for several start-ups, and is affiliated with numerous venture funds, several of which he started. Throughout his venture and operating careers he has been a founder, founding investor or involved with the public offering, merger or acquisition of more than 40 companies, representing the launching of more than 100 products, and transactions totalling more than one billion dollars.</p>
<p>&nbsp;</p>
<h4>A special thanks to the sponsors who are making Rob&#8217;s visit possible.</h4>
<h4>Overall Sponsors:</h4>
<p><a href="http://myob.co.nz/" target="_blank"><img title="MYOB" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/MYOB-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzte.govt.nz/" target="_blank"><img title="NZTE" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZTE-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzvif.co.nz/" target="_blank"><img title="NZVIF" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZVIF-300x119.png" alt="" width="182" height="71" /></a></p>
<h4><span style="font-size: 1em;">Workshop Sponsors:</span></h4>
<p><a href="http://businesscentral.org.nz/" target="_blank"><img title="BusinessCentral" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/BusinessCentral-300x119.png" alt="" width="147" height="58" /></a><a href="http://www.exportnz.org.nz/home" target="_blank"><img title="ExportNZ" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/ExportNZ-300x119.png" alt="" width="147" height="58" /></a></p>
<h4><span style="font-size: 1em;">In Kind Sponsors:</span></h4>
<p><a href="http://www.millenniumhotels.co.nz/" target="_blank"><img title="Millenium" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/Millenium-300x119.png" alt="" width="147" height="58" /></a></p>
<p>&nbsp;</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Workshop with Dr Rob Adams: NEW VENTURE CREATION &#8211; Tauranga 9 July</title>
		<link>http://www.theicehouse.co.nz/rob-adams-tauranga-9-july/</link>
		<comments>http://www.theicehouse.co.nz/rob-adams-tauranga-9-july/#comments</comments>
		<pubDate>Sat, 06 Apr 2013 03:49:21 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Owner-Managed]]></category>
		<category><![CDATA[Start-Up]]></category>
		<category><![CDATA[Start-up Events]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[ICEHOUSE]]></category>
		<category><![CDATA[Rob Adams]]></category>
		<category><![CDATA[tauranga]]></category>

		<guid isPermaLink="false">http://www.theicehouse.co.nz/?p=12767</guid>
		<description><![CDATA[&#160; Turning business ideas and opportunities into revenue.  &#160; Whether you have...]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<h3 style="text-align: center;"></h3>
<h3 style="text-align: center;"><span style="color: #000000;">Turning business ideas and opportunities into revenue. </span></h3>
<p>&nbsp;</p>
<p>Whether you have a business idea, are in a start-up or work in an established business, getting new products to market is challenging. The statistics today around product failure are disturbing! Only 35% of new products launched by established companies succeed in the market; moving to the start-up world this figure drops to 10%.</p>
<p>Dr Rob Adams, internationally renowned entrepreneur, investor, author and business advisor, has identified four key stages of turning ideas and opportunities into successful products. This full-day workshop with Rob Adams will cover each of these four stages.</p>
<p><span style="color: #000000;"><strong>When:</strong> </span>Tuesday, 9 Jul,  8:30am &#8211; 5:00pm</p>
<p><strong><span style="color: #000000;">Where:</span> </strong>Classic Flyers, 9 Jean Batten Drive, Mount Maunganui (next to Tauranga airport)</p>
<p><span style="color: #000000;"><strong>Cost:</strong></span> $199+GST</p>
<p><strong><span style="color: #000000;">Buy Tickets:</span> </strong> To buy your ticket please click the &#8216;register&#8217; button below.</p>
<p><a href="http://apphost.beingbui.lt/icehouse/form/Rob-tauranga-2013" target="_blank" onClick="_gaq.push(['_trackEvent', 'Rob Adams', 'Event', 'Tauranga',, false]);"><img class="aligncenter" title="register" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/04/register-300x125.png" alt="" width="144" height="60" /></a></p>
<p>Refreshments and Lunch will be provided.</p>
<p>Rob Adams will also deliver this workshop in Auckland and Tauranga.</p>
<p style="text-align: center;"><a href="http://www.theicehouse.co.nz/rob-adams-auckland-2july/" target="_blank"><img class="alignnone" title="NVC Auckland" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NVC-Auckland-300x178.png" alt="" width="210" height="125" /></a><a href="http://www.theicehouse.co.nz/rob-adams-hawkes-bay-11july/" target="_blank"><img class="wp-image-12854" title="NVC Hawkes Bay" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NVC-Hawkes-Bay1-300x178.png" alt="" width="210" height="125" /></a></p>
<h3><span style="color: #000000;">What will be covered?</span></h3>
<p>The full-day workshop will cover each of the four stages of new venture creation.</p>
<p><a href="http://www.theicehouse.co.nz/wp-content/uploads/2012/10/Rob-Workshop-4-stages1.png"><img title="Rob Workshop 4 stages" src="http://www.theicehouse.co.nz/wp-content/uploads/2012/10/Rob-Workshop-4-stages1.png" alt="" width="558" height="75" /></a></p>
<ol>
<li><strong>Market Validation</strong> – Ensuring organisations mitigate risk by talking with potential customers before investing large amounts of time and money into an opportunity.</li>
<li><strong>Business Models</strong> – An overview of the basic types of business models and how to select  the right model for a particular type of venture</li>
<li><strong>Financials </strong>– An overview of the basic financial statements and reporting process. Additional content on the capital raising process</li>
<li><strong>Communications</strong> – Writing the business plan or business case and developing the pitch. How to draw together the above elements and articulate them clearly to an audience.</li>
</ol>
<p>An experienced lecturer and speaker, Rob will use multiple examples to help demonstrate key concepts. All attendees will receive a free copy of Rob’s book <em>If you build it will they come: Three steps to test and validate any market opportunity</em> (Wiley, 2010).</p>
<p>&nbsp;</p>
<h3><span style="color: #000000;">Who should attend?</span></h3>
<p>This workshop is aimed at people who want to bring new products to market, be it in a start-up or an established business. The day will be extremely valuable to everyone who wants to learn about new venture creation to improve the odds of success for their new products. This includes:</p>
<ul>
<li>Entrepreneurs (in start-ups and established businesses)</li>
<li>Innovators</li>
<li>Intra-preneurs</li>
<li>Investors</li>
<li>CEOs/CMOs</li>
<li>Consultants</li>
<li>Product Development teams</li>
<li>R &amp; D managers</li>
</ul>
<div></div>
<div></div>
<h3><span style="color: #000000;"><strong>Facilitator:</strong></span></h3>
<h2><a href="http://www.theicehouse.co.nz/wp-content/uploads/2012/06/rob-adams-head-shot-in-jacket1.jpg"><img class="alignright" title="rob adams 663.5955/headshots" src="http://www.theicehouse.co.nz/wp-content/uploads/2012/06/rob-adams-head-shot-in-jacket1-200x300.jpg" alt="" width="160" height="240" /></a></h2>
<p>Dr. Rob Adams is a Texas-based investor, author, consultant, and former technology executive.  He is an experienced speaker and lecture as well as an active angel investor and board member for several start-ups, and is affiliated with numerous venture funds, several of which he started. Throughout his venture and operating careers he has been a founder, founding investor or involved with the public offering, merger or acquisition of more than 40 companies, representing the launching of more than 100 products, and transactions totalling more than one billion dollars.</p>
<h4>A special thanks to the sponsors who are making Rob&#8217;s visit possible.</h4>
<p>&nbsp;</p>
<h4><span style="font-size: 1em;">Overall Sponsors:</span></h4>
<p><a href="http://myob.co.nz/" target="_blank"><img title="MYOB" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/MYOB-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzte.govt.nz/" target="_blank"><img title="NZTE" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZTE-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzvif.co.nz/" target="_blank"><img title="NZVIF" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZVIF-300x119.png" alt="" width="182" height="71" /></a></p>
<h4>Workshop Sponsors:</h4>
<p><a href="http://www.ajpark.com/" target="_blank"><img title="AJ Park" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/AJ-Park-300x119.png" alt="" width="147" height="58" /></a><a href="http://www.priorityone.co.nz/" target="_blank"><img title="PriorityOne" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/PriorityOne-300x119.png" alt="" width="147" height="58" /></a></p>
<h4>In Kind Sponsors:</h4>
<p><a href="http://www.millenniumhotels.co.nz/" target="_blank"><img title="Millenium" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/Millenium-300x119.png" alt="" width="147" height="58" /></a></p>
<p>&nbsp;</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Rob Adams Executive Market Validation Workshop &#8211; AUCKLAND</title>
		<link>http://www.theicehouse.co.nz/rob-adams-mv-2013/</link>
		<comments>http://www.theicehouse.co.nz/rob-adams-mv-2013/#comments</comments>
		<pubDate>Tue, 02 Apr 2013 03:12:06 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Owner-Managed]]></category>
		<category><![CDATA[Start-Up]]></category>
		<category><![CDATA[Start-up Events]]></category>
		<category><![CDATA[aim]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[fire]]></category>
		<category><![CDATA[Market Validation]]></category>
		<category><![CDATA[product development]]></category>
		<category><![CDATA[ready]]></category>
		<category><![CDATA[Rob Adams]]></category>

		<guid isPermaLink="false">http://www.theicehouse.co.nz/?p=8794</guid>
		<description><![CDATA[The facts speak for themselves: 65% of new products launched by established...]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><span style="color: #003366;"><strong>The facts speak for themselves: </strong></span></p>
<h3 style="text-align: center;"><span style="color: #003366;"><strong>65% of new products launched by established companies fail.</strong></span></h3>
<p>&nbsp;</p>
<p>We all know how challenging new product/service development can be, but also how important innovation is to stay competitive. There is a long list of companies that fell behind because they &#8216;forgot&#8217; to innovate or whose competition simply was better at innovating. But, there is something you can do to ensure your next offering doesn&#8217;t become another statistic. <span id="more-8794"></span></p>
<p>Not surprisingly, more and more companies are looking for processes and advice that can help them to improve the odds for their new products. The market validation methodology developed by entrepreneurs, investor, author and business advisor Dr Rob Adams in one such process.</p>
<p>Market Validation is a proven methodology to reduce the risk of product failure by proving the existence of a market opportunity before investing significant amounts of time and money. Rob Adams is the leading expert in this field. His methodology has helped countless businesses around the world to innovate more successfully, including some household names like General Electric, American Airlines, Apple, Google and Pfizer.</p>
<p>We are excited to have Dr Adams in New Zealand for two weeks in July. This visit will give NZ business leaders the opportunity to attend a full day workshop to learn about market validation directly from the expert and improve the odds for their new products/services.</p>
<p><span style="color: #003366;"><strong>When:</strong> </span>Friday 5 July 2013, 8.30Am &#8211; 5.00PM</p>
<p><span style="color: #003366;"><strong>Where:</strong> </span>Minter Ellison Rudd Watts Lawyers, Lumley Centre, 88 Shortland Street, Auckland CBD</p>
<p><span style="color: #003366;"><strong>Cost:</strong> </span>$999 + GST</p>
<p><span style="color: #003366;"><strong>Buy Tickets:</strong> </span>To buy your ticket please click the &#8216;register&#8217; button below.</p>
<p style="text-align: center;"><a href="http://apphost.beingbui.lt/icehouse/form/Rob-adams-auckland-mv-2013" target="_blank"><img class="aligncenter  wp-image-13416" title="register" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/04/register-300x125.png" alt="" width="180" height="75" /></a></p>
<p>Refreshments and Lunch will be provided.</p>
<p><strong>This is an exclusive session and as such, there are a very limited amount of tickets available.</strong></p>
<p>&nbsp;</p>
<p>Rob will also deliver a series of New Venture Creation workshops in Auckland, Tauranga and Hawkes Bay. <strong><a href="http://www.theicehouse.co.nz/rob-adams-2013/" target="_blank">Click here to find out more. </a></strong></p>
<p>&nbsp;</p>
<h3><span style="color: #003366;"><strong>Content and Session</strong></span></h3>
<p>The first part of this exclusive  workshop will cover the fundamentals of Market Validation looking at each of the three stages of Rob&#8217;s process.</p>
<p style="text-align: center;"><a href="http://www.theicehouse.co.nz/wp-content/uploads/2012/05/MV-Process1.png"><img class="aligncenter  wp-image-12689" title="MV Process" src="http://www.theicehouse.co.nz/wp-content/uploads/2012/05/MV-Process1-1024x343.png" alt="" width="553" height="185" /></a></p>
<p>In the second part of the workshop Rob will go deeper, and help attendees to develop a roadmap for their next product development. This roadmap will enable attendees to return to their business with an actionable plan to take their next offering to market. Additionally, all attendees will receive a free copy of Rob’s book <em>If You Build It Will They Come? Three Steps to Test and Validate Any Market Opportunity (Wiley, 2010). </em></p>
<p>&nbsp;</p>
<h3><span style="color: #003366;"><strong>Outcomes</strong></span></h3>
<ul>
<li>Understand if more time and effort should be invested in your idea/product/concept during the Ready Stage.</li>
<li>Take a deep dive into the target market, learning primary research techniques that will enable you to develop a product with unique, differentiable features that are compelling to your target audience as you complete the Aim Stage</li>
<li>Learn the art of converting market data into product features and getting a product out the door quickly as you execute the Fire Stage</li>
<li>Discuss the time investment required at each stage of the process and run through several examples that will help demonstrate the key concepts</li>
<li>Leave with a roadmap for bringing your next offering to market – successfully!</li>
</ul>
<div></div>
<p>&nbsp;</p>
<h3><span style="color: #003366;"><strong>Who should attend?</strong></span></h3>
<ul>
<li>Product Development Managers</li>
<li>Entrepreneurs</li>
<li>CEO’s/CMO’s</li>
<li>Angel Investors</li>
</ul>
<div></div>
<p>&nbsp;</p>
<h3><span style="color: #003366;"><strong>Facilitator</strong></span></h3>
<p><a href="http://www.theicehouse.co.nz/wp-content/uploads/2012/05/rob-adams-head-shot-in-jacket4.jpg"><img class="wp-image-8963 alignright" title="rob adams 663.5955/headshots" src="http://www.theicehouse.co.nz/wp-content/uploads/2012/05/rob-adams-head-shot-in-jacket4-200x300.jpg" alt="" width="160" height="240" /></a></p>
<p>Dr. Rob Adams is a Texas-based investor, author, consultant, and former technology executive.  He is an active angel investor and board member for several start-ups, and is affiliated with numerous venture funds, several of which he started. Throughout his venture and operating careers he has been a founder, founding investor or involved with the public offering, merger or acquisition of more than 40 companies, representing the launching of more than 100 products, and transactions totalling more than one billion dollars.</p>
<p>&nbsp;</p>
<h4><strong style="font-size: 1.17em;">A special thanks to the sponsors who are making Rob&#8217;s visit possible.</strong></h4>
<p>&nbsp;</p>
<h4>Overall Sponsors:</h4>
<p><a href="http://myob.co.nz/" target="_blank"><img title="MYOB" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/MYOB-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzte.govt.nz/" target="_blank"><img title="NZTE" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZTE-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzvif.co.nz/" target="_blank"><img title="NZVIF" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZVIF-300x119.png" alt="" width="182" height="71" /></a></p>
<h4>Workshop Sponsor:</h4>
<p><a href="http://www.theicehouse.co.nz/wp-content/uploads/2013/04/9440.gif"><img class="alignleft  wp-image-13135" title="9440" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/04/9440-300x61.gif" alt="" width="210" height="43" /></a></p>
<h4>In Kind Sponsors:</h4>
<p><a href="http://www.millenniumhotels.co.nz/" target="_blank"><img title="Millenium" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/Millenium-300x119.png" alt="" width="147" height="58" /></a></p>
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		<title>WORKSHOP WITH DR ROB ADAMS: NEW VENTURE CREATION &#8211; Auckland 2 July</title>
		<link>http://www.theicehouse.co.nz/rob-adams-auckland-2july/</link>
		<comments>http://www.theicehouse.co.nz/rob-adams-auckland-2july/#comments</comments>
		<pubDate>Mon, 01 Apr 2013 23:15:15 +0000</pubDate>
		<dc:creator>The ICEHOUSE</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Owner-Managed]]></category>
		<category><![CDATA[Start-Up]]></category>
		<category><![CDATA[Start-up Events]]></category>
		<category><![CDATA[ATEED]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[Rob Adams]]></category>
		<category><![CDATA[venture creation]]></category>
		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://www.theicehouse.co.nz/?p=9186</guid>
		<description><![CDATA[&#160; Turning business ideas and opportunities into revenue.  &#160; Whether you have...]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<h3 style="text-align: center;"><span style="color: #000000;">Turning business ideas and opportunities into revenue. </span></h3>
<p>&nbsp;</p>
<p>Whether you have a business idea, are in a start-up or work in an established business, getting new products to market is challenging. The statistics today around product failure are disturbing! Only 35% of new products launched by established companies succeed in the market; moving to the start-up world this figure drops to 10%.</p>
<p>Dr Rob Adams, internationally renowned entrepreneur, investor, author and business advisor has identified four key stages to turning ideas and opportunities into successful products. This full-day workshop with Rob Adams will cover each of these four stages to give attendees an in-depth overview of what is required to turn ideas into revenue.</p>
<p class="effectoverlay"><span style="color: #000000;"><strong>When:</strong></span> Tuesday, 2 July, 8:30am &#8211; 5:00pm</p>
<p class="effectoverlay"><span style="color: #000000;"><strong>Where:</strong></span> The University of Auckland, Business School, Decima Glenn, Level 3, Grafton Rd, Auckland</p>
<p class="effectoverlay"><span style="color: #000000;"><strong>Cost:</strong> </span>$199+GST</p>
<p><strong>Buy Tickets: </strong> To buy your ticket please click the &#8216;register&#8217; button below.</p>
<p><a href="http://apphost.beingbui.lt/icehouse/form/Rob-auckland-2013-2" target="_blank"><img class="aligncenter" title="register" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/04/register-300x125.png" alt="" width="144" height="60" /></a></p>
<p>Refreshments and Lunch will be provided.</p>
<p>Rob Adams will also deliver this workshop in Auckland and Tauranga.</p>
<p style="text-align: center;"><a href="http://www.theicehouse.co.nz/rob-adams-hawkes-bay-11july/" target="_blank"><img title="NVC Hawkes Bay" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NVC-Hawkes-Bay1-300x178.png" alt="" width="210" height="125" /></a><a href="http://www.theicehouse.co.nz/rob-adams-tauranga-9-july/" target="_blank"><img class="wp-image-12853" title="NVC Tauranga" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NVC-Tauranga-300x178.png" alt="" width="210" height="125" /></a></p>
<h3><span style="color: #000000;">What will be covered?</span></h3>
<p>The full-day workshop will cover each of the four stages of new venture creation.<span style="text-align: center;"> </span></p>
<p style="text-align: center;"><a href="http://www.theicehouse.co.nz/wp-content/uploads/2012/10/Rob-Workshop-4-stages1.png"><img class="aligncenter  wp-image-12667" title="Rob Workshop 4 stages" src="http://www.theicehouse.co.nz/wp-content/uploads/2012/10/Rob-Workshop-4-stages1.png" alt="" width="558" height="75" /></a></p>
<ol>
<li><strong>Market Validation</strong> – Ensuring organisations mitigate risk by talking with potential customers before investing large amounts of time and money into an opportunity.</li>
<li><strong>Business Models</strong> – An overview of the basic types of business models and how to select  the right model for a particular type of venture</li>
<li><strong>Financials </strong>– An overview of the basic financial statements and reporting process. Additional content on the capital raising process</li>
<li><strong>Communications</strong> – Writing the business plan or business case and developing the pitch. How to draw together the above elements and articulate them clearly to an audience.</li>
</ol>
<p>An experienced lecturer and speaker, Rob will use multiple examples to help demonstrate key concepts. All attendees will receive a free copy of Rob’s book <em>If you build it will they come: Three steps to test and validate any market opportunity</em> (Wiley, 2010).</p>
<p>&nbsp;</p>
<h3><span style="color: #000000;">Who should attend?</span></h3>
<p>This workshop is aimed at people who want to bring new products to market, be it in a start-up or an established business. The day will be extremely valuable to everyone who wants to learn about new venture creation to improve the odds of success for their new products. This includes:</p>
<ul>
<li>Entrepreneurs (in start-ups and established businesses)</li>
<li>Innovators</li>
<li>Intra-preneurs</li>
<li>Investors</li>
<li>CEOs/CMOs</li>
<li>Consultants</li>
<li>Product Development teams</li>
<li>R &amp; D managers</li>
</ul>
<div></div>
<div></div>
<h3><span style="color: #000000;"><strong>Facilitator:</strong></span></h3>
<h2><a href="http://www.theicehouse.co.nz/wp-content/uploads/2012/06/rob-adams-head-shot-in-jacket1.jpg"><img class="wp-image-9196 alignright" title="rob adams 663.5955/headshots" src="http://www.theicehouse.co.nz/wp-content/uploads/2012/06/rob-adams-head-shot-in-jacket1-200x300.jpg" alt="" width="160" height="240" /></a></h2>
<p>Dr. Rob Adams is a Texas-based investor, author, consultant, and former technology executive.  He is an experienced speaker and lecture as well as an active angel investor and board member for several start-ups, and is affiliated with numerous venture funds, several of which he started. Throughout his venture and operating careers he has been a founder, founding investor or involved with the public offering, merger or acquisition of more than 40 companies, representing the launching of more than 100 products, and transactions totalling more than one billion dollars.</p>
<p>&nbsp;</p>
<h4>A special thanks to the sponsors who are making Rob&#8217;s visit possible.</h4>
<h4>Overall Sponsors:</h4>
<p><a href="http://myob.co.nz/" target="_blank"><img title="MYOB" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/MYOB-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzte.govt.nz/" target="_blank"><img title="NZTE" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZTE-300x119.png" alt="" width="182" height="71" /></a><a href="http://www.nzvif.co.nz/" target="_blank"><img title="NZVIF" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/NZVIF-300x119.png" alt="" width="182" height="71" /></a></p>
<h4><span style="font-size: 1em;">Workshop Sponsors:</span></h4>
<p><a href="http://www.business.auckland.ac.nz/uoa/" target="_blank"><img title="Business School" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/Business-School.png" alt="" width="147" height="58" /></a></p>
<h4><span style="font-size: 1em;">In Kind Sponsors:</span></h4>
<p><a href="http://www.millenniumhotels.co.nz/" target="_blank"><img title="Millenium" src="http://www.theicehouse.co.nz/wp-content/uploads/2013/05/Millenium-300x119.png" alt="" width="147" height="58" /></a></p>
<p>&nbsp;</p>
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